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Tutkimushankkeiden kuulumisia Turun yliopiston kauppakorkeakoulun Porin yksiköstä
Pori Jazz for professionals 16-18.7.2013

Pori Jazz for Professionals 2013: Call for papers for Research Meeting 16th July 2013 – Value co-creation in the Experience Economy

 Call for papers

International Researcher Meeting – Value co-creation in the Experience Economy, for researchers interested in event management and related issues, such as cultural production and tourism, management of creative projects, social media and marketing – old hands, new beginners, doctors and all those who are interested to study event management in practice.

The concept of value co-creation has been a current issue in the field of new product development and in service systems and service logic perspective. As defined by O’Hern and Rindfleisch (2010) the paradigm of co-creation, challenges the traditional   marketing paradigm by a new perspective, in which, customers are active co-creators of the products/services they buy and use. By adding to the concept the context of the experience economy, we invite both academic and business stakeholders to research and shape the future of the co-creation experience in multidisciplinary settings.  We are open for various scientific perspectives of looking at the phenomenon in your research proposals. What we expect, however, is that the submissions share the joint context of interest in Art and Event Management and Experience Economy.

The researcher meeting will be a part of the International Seminar Pori Jazz for Professionals 16th – 18th of July 2013, which is aimed at professionals in the field of cultural production. The meeting will offer a unique opportunity to present your research to fellow researchers and get comments from a professional panel. The seminar is an excellent opportunity to network and meet people – in the middle of the sizzling, largest Jazz festival in Europe, the Pori Jazz.

Submission guidelines and deadlines

15th of May 2013: Submission of abstracts of research papers (max 250 words). English is compulsory for the abstract. The abstract should include keywords, research meeting theme, objectives, methodology, main contributions and conclusions of the paper.

Please submit your abstract proposal as a MS Word file to arja.lemmetyinen(at)utu.fi. This file should have the title of your paper and your name. On 25th of May 2013 results of the review, including acceptance or rejection, will be communicated. The abstracts presented in the seminar will be published in the series of Turku School Economics, Pori Unit.

For more information: Senior Researcher Arja Lemmetyinen, University of Turku, Turku School of Economics, Pori Unit. Email: arja.lemmetyinen(at)utu.fi, Mobile +358 50 520077

http://tukkkpori.wordpress.com/

The researcher meeting is a part of International Summer Seminar Pori Jazz for Professionals (16th to 18th of July 2013) at University Consortium of Pori, Finland. The seminar is co-produced by University of Turku, Turku School of Economics, Pori Unit and Aalto University, School of Arts, Design and Architecture, Pori Unit of Department of Art.

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